Bill Campbell

Senior Advisor, Special Projects
Bill Campbell

“When collapse is threatened, financial wealth, and ecosystem and social health, must create, sustain, and enable each other or you will lose them all within two generations – Diamond’s Law.”

Bill is a Senior Advisor of Special Projects at Equilibrium. He is President and CCO of the firm’s broker-dealer subsidiary, Equilibrium Capital Services, LLC, and CCO of its registered investment adviser subsidiary, Equilibrium Capital Investment Management, LLC. He supervises the development, and manages the implementation, of innovations in Equilibrium’s fund structures that provide the governance solutions to serve its investors. Bill serves on the firm’s sustainability committee, ensuring that the firm’s sustainability principles and values are deeply embedded in our operations and decision making.

Bill’s engagement with sustainability dates to the start of his professional career, as a lawyer with the Ater Wynne firm. There, he worked with energy efficiency, on-site energy generation, green building, and solar and wind power companies; public and investor-owned utilities; food processing companies; and rural cooperatives. His work included developing the framework for the first district-scale private conservation utility. He and his colleagues furthered this work at Equilibrium with the development of the Metered Energy Efficiency Transaction Structure, now in place at Seattle City Light.  Bill led the firm’s venture capital, IPO, and M&A practice for the technology sector for many years.  He ultimately served as Ater Wynne’s chairman.

In 2006-2007, Bill became convinced that sustainable solutions needed scale that current markets were not providing, and that capital markets product innovation was going to be critical to enable sustainable solutions to prosper. He joined Dave Chen in early 2008 to co-found Equilibrium as a capital markets platform with sustainability at its core.

Bill has served as:

  • Board member Energy Resource Management Corp (ERM)
  • Board member, QualityLogic, Inc.
  • Board member, TiE Oregon
  • Building Energy Efficiency Fund task force (Living Cities and Center for American Progress, conveners)
  • Member, Emerald Cities — national efficiency study group.
  • Executive committee, TechAmerica (Oregon Chapter); (formerly American Electronics Association), Executive Committee, Oregon Chapter, 2005 to present, Oregon Chapter Membership Chair, 2001 to 2002, Oregon Executive Council, 1996 to 1998
  • Venture Oregon, Organizing Committee
  • Oregon Biotechnology Foundation
  • Member, Oregon China Committee — gubernatorial appointment
  • Board member, acting chair, Acting executive Director, Oregon Trade and Marketing Center — Gubernatorial appointment also — 1987 – 1993

Bill received his B.A. and J.D. from Yale University (1975, 1979), where he served on the law journal and as a teaching assistant in Constitutional Law. He has been recognized for Lifetime Achievement by the Oregon technology industry and for his work with Benefit Company legislation.

When not immersed in his work at Equilibrium, he loves to hike, run, ski, and read science fiction.  He lives in Portland, Oregon with his wife Jane.